Back Story

Venturian was founded by graphic designer and avid multi-sportsman, Jason Strong, in 2022 to inspire others to push beyond their limits through exploration. His epic alpine touring trip to the Valkyr Range in the Canadian Rockies motivated him to combine a lifelong love for graphic design and the great outdoors to launch Venturian. Each item embodies the spirit of exploration, self discovery and the enduring value of design and style from sea to summit and everywhere in between.

Jason grew up wild. Not just in the adventurous sense, but in the literal one. His childhood played out on a dirt road, surrounded by wide-open skies and untamed landscapes.

His dad taught the wild; his mom taught the art.

It was his mother who first placed a pencil in his hand and taught him how to draw the geometry of a mountain, instilling a deep reverence for the raw utility of nature. "Those two worlds were in me from the very beginning," Jason says.

By middle school, while most kids were still searching for a direction, Jason heard the term graphic design and knew exactly where he was headed. He chased that line from art school straight into a relentless, 25-year creative trajectory: six years at a world-class design agency, a decade at a digital firm, and 11 years in experiential design.

He spent a quarter of a century sharpening his instincts, mastering big ideas, and telling stories for global brands. But it also left him with a deep restlessness. A craving to build something entirely his own that would last.

The Spark: A Tool for the Wrist

In 2019, the itch broke through. "I woke up one day and a watch concept appeared in one of those post sleep lucid states," he recalls. 

He had always been fascinated by analog instruments—watches, compasses, scales—beautiful, highly functional pieces of industrial design. That morning, a rough sketch on a pad became the seed of Venturian. "I’ve just always wanted to leave a mark on the world, leave a legacy, and inspire my kids to keep going."

But Jason didn't want to create just another generic watch company. He wanted to build an antidote to the modern world.

The Antidote to the Digital Age: Fire, Wood, and Steel

"We all have plenty of digital stuff in our lives. We don't need more of it," Jason says. “What we need is realness. Real wood. Real fire. Real steel. Real connections. You can't have a relationship with a plastic axe or gear that is soulless. It's just not possible.”

One of Jason’s most prized possessions is a vintage axe passed down from his grandfather. The head bears the stamp Sweden. The handle is real hickory, the sheath real leather. Jason brought it back to life himself—re-shaping the edge, oiling the wood, making it his own.

That axe is the North Star for Venturian. It’s the belief that human beings crave authentic, tangible connections to the gear they carry.

Our ancestors lived with nature; it was beautiful, hard, and real. Today, we are too comfortable. We stare at glowing screens, swipe away our hours, and rarely challenge ourselves. Venturian exists to push you back toward the raw, enduring beauty of the real world.

The Venturian Manifesto: Built to Last

We don't do disposable. We don't do superficial. Every watch we engineer is rooted in essentialism, designed with the same philosophy as a grandfather’s heirloom axe:

• Grade 2 Titanium Cases: 45% lighter than stainless steel, completely hypoallergenic, and naturally corrosion-resistant. It’s tough enough for the trail, but light enough to forget it’s on your wrist.

• Seiko Epson Solar Movements: Powered permanently by any light source, featuring a robust 6-month power reserve. No disposable battery swaps, ever.

• Clean, Microbrand Legibility: 38mm form factors built for the tarmac or the trail. No clutter. No unnecessary dials. Pure utility.

Every single watch is inspected, packed, and shipped directly from Jason’s hands, accompanied by a handwritten note.

Venturian is a bridge between the rugged and the creative. The best things in life aren’t plastic, aren’t fake, and can't be swiped into existence. They are built by hand, worn by time, and cherished for life.